Store Sales Tip, Classic Demo (keep at the counter): When a customer walks into the store with their dog, ask if they would mind if you gave "him" a treat" This time, rather than offering a baked dog bone, shake some Sprinkles by LickiMat or even a dry Parmesan cheese on a LickiMat Classic. Explaining to the customer that this is a new treat delivery system that feeds the biscuit slowly and does not require multiple biscuits (a diet treat method if you will), engages a LickiMat discussion. With a little practice you will be selling multiple classics in the different patterns. Making them up at home, wetting and freezing will extend treat time and make for a nice sale. 

Store Sales Tip, The Keeper: Protect the Classic LickiMats by recommending the Keeper.  When a Classic mat is added to a Keeper the fit is extremely tight, a few drops of water  the bottom make it even tighter.  A convenient finger hole will allow you to remove the  matt for cleaning.  We recommend a bundle presentation.  Sell the Keeper plus 3 Classics ( Buddy, Playdate and a Soother).  Makes a nice Pet Gift and a higher dollar sale.

Store Sales Tip, the UFO: Designed for use while bathing with a drip tray to keep saliva and food in place with multiple suction cups. We recommend displaying for your customers that travel with their dogs by stick it on a window, add your pets favorite treat and keep them busy in one spot of the car and not jumping from seat to seat. This has become our everyday feeder for our larger dog. Also a convenient food and water travel bowl

Store Sales Tip, to make Kibble more appealing.  Place a favorite treat spread on the bottom of the LickiMat and smear it in the spaces then cover with kibble.  The Kibble disappears as as your dog works at licking all the special treats clean. Works great for the dog that "is hesitant" to eat the kibble.

Store Sales Tip, LickiMat  Training Station.  Display an open Training Station in the LickiMat  area with a Tuff in the Velcro Pocket. The  concept of training a puppy or a dog is enhanced by using a LickiMat until they get use to going to the mat for a time out or security spot. (used by Professional Trainers) 

Note: Why Three Patterns? Playdate and Buddy are easy to lick and get all the food as the Soother pattern will offer extended licking time and a challenge to clean out all the spaces.

Casper is for the older cat that likes to lick longer, Felix is for the kitten as its easier.  Playdate is best suited to diluted peanut butter or sticky food. Buddy is best suited to raw meat, canned pet food, mashed banana.

Note: LickiMat is designed and made with rubber for all licking surfaces. Rubber is softer and non-toxic.  

Manufacturer Notes:

• Used by Experts all Over the World Animal behaviourists, vets and dog trainers have confirmed that using the LickiMat provides your pet with a pleasurable experience and that repetition re-enforces the connection between the pleasurable experience and other events, for example you leaving home - replacing what was previously an anxious experience with something pleasurable. Of course, relieving your dog's anxiety helps relieve your anxiety! It is a real win-win. 
• Reduce Separation Anxiety  One of the most common uses of a LickiMat for dogs is to support your dog with separation anxiety when you are leaving your home. You can use it for any occasion when you leave your home, be it in the morning if you go to work, when you go out shopping, or any other time. Through repetition, your dog will associate you leaving the home with a pleasant experience and this changes the nature of the transition from a negative and anxious to a positive and soothing experience. It is that simple. This is the fundamental tenet of dog training: positive reinforcement. You must fully train your dog before leaving her/him alone with a LickiMat. Please ensure you are comfortable that your dog will not chew the LickiMat. You should supervise your dog when introducing them to LickiMats and observe their behaviour and interaction with the LickiMat and different treats. Please remove the LickiMat if your dog shows any tendency to chew the mat. You should always consider using the LickiMat Tuff if you are intending to leave your dog alone with the LickiMat at home - they are chew-resistant and virtually indestructible.Of course, you can use the LickiMat at any time of the day or night for your dog when they deserve a treat. LickiMat will distract your dog whilst you eat your dinner or any other occasion you need your dog distracted and quiet. No yelling, no pressure, just a small treat that won’t fill them up and keeps them calm even after the treat is finished. In addition to treats, you can use LickiMats as a complete feeding system for small and medium-sized dogs! 
• Oral Health for Your Best Friend, Without Overfeeding You can use the healthiest ingredients in putting together spreads suited just for your dog. LickiMat also lets you treat your dog without overfeeding them because of the way that the cleverly designed patterns on the LickiMat hold small amounts of food or treat that can only be ingested by licking action, as opposed to chewing or gulping. Different patterns on different models of LickiMat suit different treats and foods of differing consistency and structure. 
• Having fun and enriching your dog’s life You will discover that you will enjoy watching your dog enjoy their LickiMat. You will be amazed at how long treats will last as your dog works its way through the LickiMat. Make sure you look closely at how much of their tongue will contact the LickiMat during the licking motion – all because it soothes the dog and they want as much of it as possible 
• Dog Trainers are in love with LickiMat There are currently thousands of dog trainers that are using LickiMat as a tool to help with dog training. Whether you are working on a dog barking at everyone walking through the door (or trying to change any other behaviour), or trying to calm your dogs through fireworks or thunderstorms, LickiMat is the perfect long-lasting healthy treat and distraction device you can use without the risk of over-feeding. You can use LickiMat Tuff™ and Deluxe™ to take your dog’s favourite treats with you when training outdoors - without any mess. 
• Will my dog chew and destroy the LickiMat? Many owners are rightly concerned that their dog will chew and destroy the LickiMat. If you have any doubts, you should purchase the LickiMat Keeper™ or Outdoor Keeper™ – this range is great for teething puppies and naughty dogs that chew almost anything. The Keeper range is designed to protect your dog as well as the LickiMat. A Product Range Specifically Developed for every Situation Dog groomers are increasingly using LickiMat Splash™ and LickiMat UFO™ to help keep dogs distracted when they are getting groomed or bathed.You can use LickiMat Splash or UFO at home in exactly the same way they use it at the salon. The LickiMat Wobble™ is a perfect boredom buster that you can use at any time. The Wobble will roll around and challenge the dog in attempts to lick the treat spread on the inside. You get all the benefits of the LickiMat with a long-lasting boredom busting experience. LickiMat Wobble Fun Boredom Buster Slow Feeder Anxiety Reliever You can use your LickiMat to deliver medications and supplements mixed in with their favourite treats and food (please check to ensure compliance). You can even use LickiMats as a tongue brush and digestive aid after meals! 
• A Perfect Feeding Bowl for Small-Medium Dogs LickiMats are being increasingly used by dog owners that are "ditching the bowl".LickiMats allow you to slow down your dog's feeding and prolong their enjoyment of the meal or treat.. The structure of the LickiMat Slomo allows for raw, wet, dry and liquid foods (and treats) to be served at the same time in an elegant feeder without any mess! 
• Let's Get Creative with LickiMat ! You can emulate many of the boredom busting characteristics by freezing the LickiMat with the spread. This will take a lot longer for your pet to work through whilst also making it easier for you to pre-prepare the LickiMats and stack them in the refrigerator. You can use the LickiMat as a substitute for a slow-feeder for dogs like Labradors by spreading the meal across multiple LickiMats.